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Friday, December 2, 2011
Keep On Walking
The makers of Johnnie Walker announced the launch of Johnnie Walker Double Black to the United States. This is a new limited edition scotch whiskey that enhances the classic essence of Black Label.
Taking cues from the unparalleled flavors of Johnnie Walker Black Label, Master Blender Jim Beveridge struck out to craft a blend that would take the intensity of Black to unexplored territory. He started on Scotland's vast shores, rediscovering the powerful west coast and subtle east coast scotches integral to today's world-renowned Black Label.
Blended to break the rules, Double Black boasts an edgy confidence in flavor that separates it from its balanced relative, Johnnie Walker Black Label. It is not simply a darker version of Black Label, for it cannot be defined by color alone. Nevertheless, the two blends are intrinsically linked. As any discriminating drinker can see, they share DNA - in their smoky nose, unmistakable spice and slight tones of dried fruit.
Originally debuting only in Duty Free shops across the globe, there has been large hype around Double Black being available nationwide. This is only available for a limited time so make sure you get yours now. Double Black sales are set to stop at the end of the year so cough up the $40 and get walking
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